Magpire
Free Audit
What’s inside Magpire

Five surfaces. Every one built for AEO.

Magpire isn’t an SEO tool with an “AI mode” toggle — it was built specifically to get accounting firms cited by ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. These are the five surfaces that make that happen.

Surface 1 / 5 · Magpire Audit

How good is your AI search visibility?

The Magpire Index — our 0–100 Audit — measures your firm across five weighted categories: AI presence, content quality, technical, visibility signals, authority. It hands back a prioritised action plan in under a minute.

  • Scored across ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.
  • Every Audit ships with a prioritised action plan + owner + point impact.
  • Automated monthly rescores — see your Magpire Index move, not just where it sat last quarter.
See the full breakdown
magpire.com / audit
Magpire Audit · demo
yourfirm.co.uk
78/ 100Strong
AI presence
72
Content
85
Technical
74
Visibility signals
81
Authority
68
Per-engine citations
ChatGPTCited
ClaudeCited
PerplexityPartial
GeminiMissing
Top fix: add FAQ schema to your services page
+12 points · developer task · ~2h
Surface 2 / 5 · Content library

Content that AI engines actually cite.

Long-form blog posts, FAQ pages, sector landing pages, and Free PR Packages — every piece written for LLM citation, generated with AI images, and published from your own dashboard.

  • 2,500–3,000 word blog posts with question-led structure AI engines quote.
  • FAQ page writer producing real Q&A, not blog-in-disguise.
  • Sector landing pages, comparison pages, review request emails all included.
See the full breakdown
magpire.com / content
Content library
23 pieces · +36 pts lifetime impact
Editorial review on
Blog post
+12 pts
R&D tax credits for SaaS founders
2 days agoPublished
Sector page
+9 pts
Accountants for eCommerce sellers
5 days agoReady to publish
FAQ page
+8 pts
Making Tax Digital — 12 questions
1 week agoPublished
Comparison
+7 pts
Xero vs QuickBooks — 2026
2 weeks agoDraft
Surface 3 / 5 · Action plan

An action plan with owners, points, and steps.

Every Audit becomes a prioritised plan. Each action shows its point impact, effort estimate, owner, and step-by-step — no "improve your SEO" fluff.

  • Owner badge on every action (You / Magpire / Developer) — no ambiguity.
  • Inline how-to steps + target pages on every card.
  • Kanban view with to-do / in-progress / done tracking synced across your team.
See the full breakdown
magpire.com / actions
3 high-priority remaining
+38
pts available
To do
5
high+12
Add FAQ schema to /services
Developer
medium+8
Publish 'accountant for SaaS' page
You
In progress
2
high+10
Rewrite homepage H2s as questions
You
Done
11
medium+5
Submit to Yell + Thomson
Magpire
medium+4
NAP consistency fixes across directories
Magpire
Surface 4 / 5 · Citation monitoring

See every time AI cites your firm.

We poll the major AI engines against your prompt library and log every citation — which engine, which query, the exact snippet, and the source URL. Monthly trend + share-of-voice included.

  • Monthly polling across ChatGPT, Claude, Perplexity, Gemini, and Google AIO.
  • Every citation captured with query, engine, snippet, and source URL for verification.
  • Share-of-voice + trend — see when your firm starts cutting through.
See the full breakdown
magpire.com / citations
Latest citations
12 citations this month+4 vs last
ChatGPT
2h ago
“best accountant for ecommerce UK”
…Northstar Accountants in Manchester specialises in ecommerce sellers using Shopify and Amazon FBA, offering monthly reporting tailored to…
northstaraccountants.co.uk/sectors/amazon
PerplexityNew
6h ago
“VAT accountant for amazon FBA seller”
…firms like Northstar Accountants list specific FBA scenarios on their /sectors/amazon page, which is the kind of structured guidance buyers…
northstaraccountants.co.uk/sectors/amazon
Claude
1d ago
“how to choose an accountant for SaaS startup”
…Northstar's FAQ page directly addresses the R&D tax credit + EMI questions SaaS founders ask before instructing their first accountant…
northstaraccountants.co.uk/sectors/amazon
Surface 5 / 5 · Delivery plan

Your full delivery plan — every month, tracked.

See every commitment your subscription ships — onboarding, monthly content, PR packages, dashboard — with real status pulled from delivered work. No more "what am I paying for?".

  • Onboarding + monthly + quarterly + always-on commitments itemised.
  • Status per deliverable calculated from real data — not a checklist we tick.
  • Month-by-month timeline showing exactly what landed and what's coming up.
See the full breakdown
magpire.com / plan
Delivery roadmap
8 delivered · 2 in progress · 2 pending
Month 1 — Foundation
  • Onboarding call with Sam
    Delivered
  • Baseline Magpire Audit
    Delivered
  • Schema markup deployed
    Delivered
  • FAQ page published
    Delivered
  • Directory submissions
    In progress
Month 2 — First compounding
  • Monthly rescore
    Delivered
  • Long-form AEO blog post
    In progress
  • Citation monitoring live
    Delivered
Month 4 — PR push
  • Publication pitch + 600w article
    Pending
  • 3 community-citation drafts
    Pending
The ongoing journey

Month by month, what you actually get

The surfaces above are the product. This is the cadence. Month 1 sets the foundation, months 2–3 are the recurring shipment, month 4 adds the PR package, and we repeat from there.

  1. 1Month 1
    Foundation

    Everything configured correctly, day one

    Onboarding call with Sam, baseline Audit, schema deployed, FAQ + sector pages live, directories submitted + GBP rewrite live.

  2. 2Month 2
    First compounding

    Monthly cadence begins — scores start trending

    Monthly rescore, first long-form AEO blog post, citation tracking live across all five engines, Share of Voice panel populated.

  3. 3Month 3
    Precision content

    The library expands in the shape of your firm

    Rotating precision piece — sector page, comparison page, or community-citation drafts — picked from the latest rescore for the biggest score lift.

  4. 4Month 4
    PR push

    The free PR Package — our highest-impact deliverable

    Publication pitch + 600-word article, LinkedIn long-form, and three community-citation drafts for expert posting across forums and Q&A sites.

  5. 5Month 5+
    Compound

    Keep shipping. Watch the Index climb.

    Monthly cadence continues; PR package fires every 4th month; editorial review on flagship pieces keeps quality consistent.

Pro plan
$2,497
per month · rolling monthly · no setup fee

Every surface above is included on Pro. There’s also a free Audit and a one-off Deep Audit if you’d rather start smaller — see the full breakdown on the pricing page.

Compare all three tiers
Sam Hoye, founder of Magpire
Sam Hoye ACMA CGMA
Founder · Built Magpire on his own firm first
ACMACGMASocial Commerce Accountants50+ firm clients
Read Sam’s full story

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